Website Design.

User Experience.

Brand Development.

& More

Logo for the cross country mortgage company CMG Financial.
L and K making a square with the text Landrock for the real estate investment company
Towson University logo

Recent Work

mobile view of Dingman Groups website
Home page view on desktop for Landrock

Research and Discovery

This beginning state sets the stage for user-friendly digital products. They give me the information I need to make good design choices, fix problems, and keep making things better for users.

  • UX Audit

  • Competitive Research

  • User Interviews

  • Surveys

  • User Personas

Creating the Perfect Strategy

After gathering information, it’s time to make a plan. These tools give insights, aid communication, and form the basis for designing, testing, and improving user experiences.

  • User Flows

  • Breadboarding

  • Journey Mapping

  • Design Sprints

  • Product or Service Data Analysis

Implementing Your Vision

This iterative journey transforms your data and information into compelling visual representations. By meticulously crafting a unified design system, it ensures your vision is the most user-focused while being aesthetically appealing.

  • Accessibility

  • Low to High Fidelity Designs

  • Prototyping

  • Design Systems

  • Design QA / Design Audit

Continual Maintenance

This last crucial step is essential to maintaining the competitiveness, security, and alignment of digital products and services with user needs and expectations. It’s a proactive approach that sets the stage for ongoing success.

  • Image Edits and Implementation

  • Existing Content Modifications

  • Website Link Updates

  • Site Speed Optimization

  • Analytics Analysis

Towson University logo

“Ashley worked to create a website for our Senior Exhibition while she was still a student. I was so impressed by her ability to work with numerous faculty and approximately 50 students to get the job done. She was exceptionally organized, receptive to feedback, and always on top of deadlines. Her professionalism, sense of design, and ability to address the needs of multiple people were truly amazing. The site was so beautifully designed that we decided to continue to use it for future exhibitions. We were so lucky to have her help on this project. I would hire her in a second to do more work! We’re so proud to count her as one of our graduates!”

TOWSON UNIVERSITY | JANEE